Technology giant Naspers’s allied company Prosus, which last year listed on the Amsterdam stock exchange, is best known for its investment in Chinese internet business Tencent. But Naspers, originally founded on Afrikaans newspaper interest, is rapidly becoming one of the world’s biggest e-commerce vehicles.

Almost surreptitiously, Prosus, through its subsidiary the OLX Group, has gobbled up classified advertising businesses — not only in SA but in Europe and emerging markets around the world as well. OLX has, perhaps ironically, considering Naspers’s roots, ripped out the financial backbone of newspapers globally...

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, ProfileData financial data, and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.

Questions or problems? Email or call 0860 52 52 00. Got a subscription voucher? Redeem it now