Tax-free savings accounts (TFSAs) are now an established part of an investment portfolio. They can be used as a top-up to an existing portfolio or to diversify it, for example, to increase exposure to offshore investments, or to save for a long-term goal, such as children’s education.

Stockbrokers are key providers of TFSAs and many have put in much effort to create a compelling offer for first-time investors to get involved in the stock market — and have done so even though profit margins for brokers on such accounts are extremely thin at best. We support those endeavours with a prize for those we think have created the best offerings...

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