Financial services firm Purple Group expects its full headline profit for the year to surge more than threefold, thanks to its low-cost investment platform EasyEquities, which has grown in popularity among retail investors.

The platform, started in 2014, allows investors to buy fractional ownership of shares listed on the JSE and the New York Stock Exchange and now has a million users. ..

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as articles from our international business news partners; ProfileData financial data; and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.



Questions or problems? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now