Adidas aims to reduce reliance on retailers in new five-year plan
German sportswear maker doubles down on e-commerce and sustainable materials
10 March 2021 - 20:19
Adidas is targeting sales growth of as much as 10% annually through 2025 as it doubles down on e-commerce and sustainable materials.
The German sportswear maker forecast a surge in online sales and the steady buildout of shoes and apparel made from recycled materials to help push up profit by as much as 18% a year. The company also expects mid-teens percentage growth in products for women. The shares rose as much as 8.6% in Frankfurt Wednesday...
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