Digital platform to bring transparency to China’s murky property market
KE Holdings has a two-year-old digital platform that helps match buyers and sellers with artificial intelligence algorithms
12 November 2020 - 12:14
Hong Kong — Zuo Hui is on a mission to bring transparency to China’s murky property market, where buyers must navigate fake listings and sometimes fraud.
To pull this off, his KE Holdings uses a national chain of physical real estate offices that has been around for almost two decades, paired with a two-year-old digital platform that helps match buyers and sellers with artificial intelligence (AI) algorithms...
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