JetBlue sues Walmart for trademark infringement over Jetblack service
Airline says names will cause ‘significant consumer confusion’
24 June 2019 - 19:33
New York — JetBlue Airways has sued Walmart for trademark infringement, in an effort to stop the world’s largest retailer from using the name Jetblack for its text-based personal shopping service.
In a complaint filed on Friday night, JetBlue said Jetblack was a “transparent attempt” by Walmart to capitalise on the carrier’s goodwill, and would likely cause “significant consumer confusion” as the service expands across the US...
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