Company Comment
Rollover charges a PR nightmare for Vodacom
The mobile operator has been in the spotlight of late — and for all the wrong reasons
Vodacom’s PR nightmare continued this week when it emerged that the mobile operator had planned to charge up to R49 when customers roll over unused and expiring data. This was the last thing the company needed after its recent run-ins with political parties. Late in 2018, several of the operator’s stores were vandalised, allegedly by members of the EFF, after Corruption Watch chair Mavuso Msimang made comments about the party’s leadership at a Vodacom-sponsored event. That tussle ended in a truce between the EFF and the mobile operator. Then, in early 2019, Vodacom became the target of members of the ruling party in Gauteng over its settlement with the former employee who came up with the idea behind the Please Call Me service. This came after Nkosana Makate said the company had arrived at a “ridiculous and insulting” sum of money to settle a long-running dispute between them. Sections of the ANC in Gauteng have vowed to get South Africans to boycott the company and its events if it...
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