BUSINESS DAY TV: Lower pay for sales staff offers opportunity in east Europe
Ascendis Health CEO Karsten Wellner discusses the finalisation of acquisitions in Eastern Europe and Cyprus
Karsten Wellner is Ascendis Health CEO. BUSINESS DAY TV: Ascendis Health has sealed its acquisition of Romania-based Sunwave Pharma SRL and Cyprus’s NHP Natural Health Pharma. It says the deal is in line with its Central and Eastern European strategy. Its CEO, Karsten Wellner, joins us in the studio now. Karsten … so Eastern European exposure cemented, do you now hit the road running when it comes to Sunwave Pharma in Romania and NHP in Cyprus? KARSTEN WELLNER: Yes, it’s one company and they hold their IPs in Cyprus. Sunwave has a dominant market position in Eastern Europe, especially in Romania. We like Eastern Europe, where South African businesses are doing well. In an article I found about Romania some weeks ago, they called Romania the Eastern European tiger. The economy is growing nicely and of course it comes from a lower base, with 20-million people, the health of the economy is doing well, the health system is doing well, so from that side we’re quite excited. The business ...
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