Marmite and Bovril take their beef to Twitter in #BattleOfTheSpreads
Marmite and Bovril have taken their puns and wits to Twitter in a fight to see who’s the number one spread in SA, writes Nur Bremmen PEOPLE love personifying things, which is probably why we love these Twitter battles between competitive brands, places and things flaring up on social media every once and a while. And why not? Brands get a chance to gain insight into where they stand with popular opinion.Today, popular salty spreads have taken their puns and wits to Twitter in a fight to see who’s the number one spread in South Africa — Marmite or Bovril.It’s an age-old question, the salty meat or the veggie extract? Both are delicious on toast, crackers and owned by Bokomo Foods.Black Cat Peanut Butter, anywhere?Subtly so, Twitter account MarmiteSA swung the first virtual blow:BovrilSA, however, remained bullish, retorting with a sly comment of its own: The pair went on to point out dietary restrictions and preferences: We can’t really measure wit (however funny they are), Marmi...
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