IF YOU have ever watched the popular BBC show Dragon’s Den, you will know how critical it is to get your business pitch right.A good presentation can be the difference between securing a powerful investor who can help you grow your business, and walking away empty handed.There is a lot at stake for entrepreneurs; therefore it is imperative to be prepared and to deliver a polished pitch. Yasmeen Alli, academy manager at Raizcorp, takes us through what makes a perfect pitch.• To win a presentation you must know who you are pitching to. What are you looking to get out of the pitch? If it is funding, be clear about how much you want and how you plan to use it. If it is mentorship, explain to your audience where you need assistance.Know who you are you pitching to. Is it the chief financial officer or the end user? This will tell you how technical you need to get with your pitch.You also need to understand where you are in the relationship. If this is your first pitch you will need to br...
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